Notities#501: Steven Pressfield on the Artist’s Journey, the Wisdom of Little Successes, Shadow Careers, and Overcoming Resistance
The Tim Ferriss Show
In deze aflevering van The Tim Ferriss Show deelt Steven Pressfield waardevolle inzichten over de reis van een kunstenaar, de wijsheid van kleine successen, schaduwcarrières en het overwinnen van weerstand. Hij benadrukt het belang van het bieden van iets waardevols aan je publiek en de creativiteit die nodig is om op te vallen. Als extra tip deelt hij dat een 32-seconden commercial niet meer dan 60 woorden mag bevatten, oftewel 2 woorden per seconde.
Speaker 0: you've got to give them something. You can't just put some crap out there and expect that they're obligated to read it or watch it because they won't watch it. You know, s O that was That was a great lesson for me that applied and writing novels or movies or anything at all that you're gonna dio a restaurant. It's gonna open a restaurant. You know, nobody wants to come in there and and by your greasy cheeseburger, you know, you've got to come up with something that makes them say, I've got to go in there, you know, And that's where the work comes in. And that's where the creativity comes in. And another sidebar to that Tim of what you learn in advertising is a 32nd commercial cannot have more than 60 words in it. Two words per second cousin, (Time 0:30:10)
Note: 60 woorden in 30 seconden om iemand te grijpen